You won’t see the virality in a percentage form anymore, but you can still gain a ton of useful knowledge about your post behavior. You’ll be able to see the date the post was made, the title of the post, the type of post, who it targeted, reach, and engagement. So instead of sifting through all the posts, you can simply sort by videos. This is useful if you want to know the success of a certain post (i.e., a video you posted recently). This is especially useful if you would like to see which posts were the most successful. One of the most important things you can learn is what type of content is likley to go viral.Ĭlick on Posts, you’ll see your latest Facebook posts and learn about their reach and engagement.
Don’t be afraid to dive in here it might look a bit overwhelming, but it is pretty easy to navigate. You’ll be able to see your most recent posts, Facebook likes, reach, actions on page, the gender and age of your audience, and much, much more. This is the main Insights dashboard, and here you’ll see information about trends, posts, and your audience.
Go to your Facebook Business page, then click “See All,” under “Insights” on desktop. So, what can you learn from Facebook insights? 1. So you’ll need to keep checking back to keep in the loop. It is important to note that the Facebook Insights tool is constantly updated to reflect your page’s developments and any patterns that may form. Facebook Insights can be seen by all the admins of your page, and it can provide a wealth of information about your content and audience.īy using Facebook Insights, you’ll be able to determine the best time of day to post, the best day of the week to post, and what type of content is most popular. Facebook Insights is a powerful tool for those wanting to track user interaction on their Facebook business page.
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